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Infiniti to Reveal Formula One Inspired Concept at 2014 Detroit Show

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Infiniti will reveal a Formula One inspired concept car based on the Q50 premium sports sedan at the North American International Auto Show in Detroit. The concept car represents Infiniti’s design vision of a high performance variant of Q50. Called “Q50 Eau Rouge,” the car is named after the world-famous corner at the Formula One track in Spa-Francorchamps, a corner which requires extraordinary strength, courage and commitment; it has seen some of the most incredible driving feats in Formula One history. For Infiniti, the Q50 Eau Rouge concept blends road car technology and a thoroughbred motorsport vision.

The Q50 Eau Rouge features aerodynamic styling treatments and design elements which are influenced by Infiniti’s partnership with Formula One world championship-winning team Infiniti Red Bull Racing. “Performance is a key pillar of Infiniti’s DNA, and this car expresses a deepened design interpretation of that. The Q50, with an abundance of technologies, provides a great basis for an extreme performance version, embodied in the design of Q50 Eau Rouge,” said Alfonso Albaisa, Infiniti’s Executive Design Director.


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