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2012 Volkswagen Beetle: Return of an Icon

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2012 Volkswagen Beetle: Return of an Icon

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2012 Volkswagen Beetle: Return of an Icon

To emphasize the enthusiasm worldwide of the all-new 2012 Beetle, VW hosted simultaneous transcontinental debuts in New York City, Shanghai & Berlin all within 24 hours. As well, the Beetle campaign found its way on Oprah as well as Super Bowl XLV in Dallas. Pretty impressive!


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